01. Project Details
The Catch Seafood Market is a local fresh fish market based in Florida, offering the best seafood for both local businesses and walk-in customers.
The Catch sought a logotype with a small accent of some sort of fish-themed mark. We developed a mark that utilized the C and S letters and fish illustration. When the logo is reduced, we sought to make it appear as if the “C” was rippling in the ocean waves. Pairing this mark with a worn custom serif font gave the handcrafted, localized branding that The Catch was after.
02. The Deliverables
Utilizing the unique mark and a worn texture, The Catch received a full set of brand print materials such as business cards, napkins, letterhead, and a brand manual. Branding of The Catch Seafood Market is still ongoing and more assets are currently being developed.