Project Description
GANDER MTN.
MERCHANDISE DESIGN
Brief
Over my internship with General Sports Apparel, I was able to develop my own merchandising proposal for Gander Mtn., a chain retailer of hunting, fishing & camping gear and apparel. Below is a selection of the designs that I proposed to Gander Mtn, including an extension to their salt water fishing line.
Results
The final results was a proposal that was shown to the creative department and purchasing department of Gander MTN. A hand full of these designs were printed and used on a variety of hard and soft shell goods, including an extension to their salt water fishing line.